Top 5 Social Apps in Africa Q4 2021

The fourth quarter of 2021 saw significant activity among the leading social apps in Africa, with notable trends in weekly downloads, revenue, and active users. Data from Sensor Tower provides valuable insights into the performance of the top five social apps on a unified platform.

TikTok Lite - Save Data experienced a remarkable increase in weekly revenue, peaking at approximately $437K in mid-December. Weekly downloads started strong at 1.7M and saw fluctuations, ending the quarter at 1.8M. Active users remained relatively stable, fluctuating around 34M to 36M throughout the quarter.

Facebook Lite maintained steady weekly revenue, averaging around $10K. Downloads showed minor variations, starting at 1M and closing at approximately 850K. The app had the highest number of active users, consistently around 113M, with slight fluctuations during the quarter.

Instagram saw moderate weekly revenue, peaking at $847 in early November. Downloads fluctuated, starting at 800K and peaking at 1M at the end of December. Active users remained stable, averaging around 36M throughout the quarter.

X had modest weekly revenue, with notable peaks such as $227 in late November. Downloads showed significant spikes, particularly in mid-November with 847K downloads. Active users hovered around 16M, with minor fluctuations during the quarter.

Likee - Short Video Community displayed steady weekly revenue, averaging around $6K. Downloads were consistent, starting at 325K and ending at 346K. Active users saw a slight decline from 5.3M to 4.8M over the quarter.

For more detailed insights and data, visit Sensor Tower.